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Kambi - DraftKings Partnership Now Includes Eight Additional States

August 29, 2019
DraftKings-Kambi Partnership

Kambi, the sports betting company, has extended its partnership with DraftKings, the American fantasy sports content provider, allowing operations in eight additional US states. The revised contract, effective since last week, now includes Colorado, Indiana, Iowa, West Virginia, Tennessee, Pennsylvania, New York and Maine. The initial agreement was signed last year, and included a clause that allowed for the expansion of the contract once the needed regulatory frameworks were implemented in the United States.

Kambi CEO, Kristian Nylen, said Kambi is excited about the new extension, and says that it will enable players in more US states to experience the same kind of sports betting experience enjoyed by all other players in participating US states. DraftKings CEO, Jason Robins, spoke on the partnership and described Kambi as a “key partner for DraftKings”. He added that Kambi has provided DraftKings with sportsbook technology that has enabled them to offer all their customers quality products in an extremely competitive market.

Future Plans for DraftKings

Robins told the media in a recent interview that DraftKings hopes to operate in more sports betting markets and wants to achieve this by the end of the forthcoming NFL season. DraftKings’ sportsbook in New York at the Waterloo-based Del Lago Resort and Casino has already opened. The sportsbook measures 6000 square feet, and features 23 betting kiosks, 1000 square feet LED video screens and four betting windows. As far as numbers go, DraftKings has recorded a 15%-20% growth in revenue over the last year.

DraftKings- Kambi Extends Partnership US

Kambi Revenue on the Rise In addition to the new promising partnership agreement, Kambi is also currently experiencing high income levels with H1 results that’s way above par. The company made its H1 results public earlier this month which showed a 25% annual increase in revenue. Its profit rose by 19% to a staggering $5.6 million to date. Kambi attributes its financial success and continuous growth to the booming US sports betting market. Other Lucrative Partnerships for Kambi Over and above the existing partnership with DraftKings, Kambi has also signed a partnership with Penn National Gaming earlier this month. Penn National announced that they’ve reached access agreements with several other sportsbook operators which allows for access to their markets as well. The agreement will see Kambi power the company’s in-house sportsbooks. The agreement also gives Kambi access to operate in states wherein Penn National properties operate. The company has over 40 properties across 19 states in the US.